The Director of Legislative Services/Town Clerk introduced the presentation to Council regarding the Post 2018 Newmarket Municipal Election Review. She introduced the core 2018 election team and outlined the election model.
The Graphic Designer and the Graphic Design Assistant outlined the brand development regarding accessibility, marketing and the communication phases.
The Communications Coordinator outlined the communications tools and tactics regarding the microsite, social presence, and outreach events.
The Deputy Town Clerk presented the award winning videos from the 2018 elections campaign. She also outlined the risk mitigation strategies regarding online voting security, the voters' list and voter confusion.
The Director of Legislative Services/Town Clerk outlined the election successes regarding enumeration, voter turn out and voting behaviour. She also presented improvement areas and future considerations.