Marketing Sub-committee
Report.
Carmina
Pereira advised of details related to the Monster Bash scheduled for
Saturday, October 29, 2016 with Main Street closed from Timothy Street to
Water Street. She advised that $2,500 has been earmarked for various
children’s activities and advertisements have been placed on social media,
electronic boards and the Era newspaper. She queried the Chair regarding
website advertising for the event.
Carmina
Pereira advised of details associated with the Candle Light Parade
scheduled for Friday, November 18, 2016 and requested funds of $2,000 be
allotted for the event. She advised that candy canes will be distributed,
and hot chocolate vouchers will be given out by some of the area restaurants.
Discussion
ensued regarding providing some form of lighting in an effort to enhance
reading of the song sheets.
Moved
by: Olga Paiva
Seconded
by: Elizabeth Buslovich
THAT
the verbal update regarding the Monster Bash and the Candle Light Parade
events be received.
Carried
Moved
by: Olga Paiva
Seconded
by: Siegfried Wall
THAT
an amount of $2,000 be allotted for the Candle Light Parade event scheduled
for Friday, November 18, 2016.
Carried
Moved
by: Olga Paiva
Seconded
by: Anne Martin
THAT
$4,000 from the vendor fees collected on Canada Day be allocated for a
Christmas party for the BIA Members as a onetime event to welcome the
merchants to the Old Town Hall, for a total of $5,000 to be expended (which
includes the $1000 allocated to Christmas Party event at the 2015 Annual
General Meeting).
Carried
Discussion
ensued regarding the motion, expenses, advertising costs for various events
and benefits associated with different types of advertising.
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